Snapdeal Seller Learning Hub

Listings SEO, promotions, operations and compliance. EcomSarthi execution partner.

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Documents

GSTIN & PAN
Bank & address proofs
Trademark if branded

Onboarding

Pickup/return addresses
Templates se listings
Pricing & logistics enable

Listings & SEO

Titles, bullets, attributes
Imagery & variations
Event calendars
Amazon A+ content modules

Ops & Compliance

Stock & handover
Returns/disputes
Tax reconciliations

Official References

Marketplace policies aur compliance ke liye niche standard references use karein:

Listing claims policy-safe rakhein aur evidence maintain karein.

Documents & Onboarding

GSTIN and PAN
Bank account proof and address proof
Trademark and brand authorizations

Onboarding & Listings Flow

Onboarding Steps

Seller account create karein aur KYC submit karein
Pickup/return addresses set karein
Catalog templates se listings upload karein
Pricing, inventory aur logistics enable karein
Promotions opt-in aur event calendar align karein

Listings & Promotions

Titles, bullets and attributes aligned to search intent
Imagery and variation grouping
Event calendars, offers and budget pacing

Operations & Compliance

Accurate stock, on-time handover and packaging SOP
Returns handling and dispute evidence
Tax compliance and reconciliations

Analytics & Actions

Search term mining: winners add, negatives cut
CTR and CVR uplift ke liye creatives refresh
Return codes aur rating dashboards se fixes plan karein

Template-Based Listing Fields Map

Title (keywords + spec highlights)
Bullets (benefits + usage + material/spec)
Attributes (size, color, material, quantity)
Images (front, back, detail/lifestyle)

Benchmarked Listing Samples

Title: Stainless Steel Water Bottle 1L | Leak‑Proof | BPA‑Free

Bullets: Double‑wall insulation; 24h cold; 12h hot; Wide‑mouth; Travel‑friendly.

Attributes: Capacity: 1L; Material: SS; Color: Black; Warranty: 1 year.

Category Attribute Matrix

Category	Core Attributes
Home & Kitchen	Material, Capacity, Dimensions, Warranty
Electronics	Model, Specs, Compatibility, Warranty
Fashion	Size, Fit, Fabric, Pattern, Care

Event Calendar & Budget Pacing

Weekly deals: stock and price hygiene maintain karein
Sale periods: creatives refresh and category winners scale
Budget pacing: ROAS thresholds set; low performers optimize

Returns/RTO Case Studies

Wrong size apparel: Size guides and model measurements add; RTO reduce.

Spec mismatch in electronics: Compatibility and detailed specs highlight; fewer disputes.

Packaging damage: Reinforced packing and photo evidence improve resolutions.

Policy‑Safe Claims Wording

Allowed: “Helps organize better”, “Designed for durability”, “Ideal for everyday use”.

Avoid: “Guaranteed unbreakable”, “Medical benefits”, “Lifetime performance”.

Evidence: Material/spec highlights aur usage context; overclaims avoid karein.

Image Dimensions & Formats

Main: 1500×1500 px, JPEG/PNG, consistent background
Detail: 1200×1200 px macro or feature highlights
Lifestyle: 1920×1080 px context shots

Feature clarity aur color accuracy CTR uplift karti hai.

Sample Creative Grid

Front/Back

Product overview clarity.

Details

Key features close‑ups.

Lifestyle

Usage context and scale.

Specs

Material and dimensions.

Packaging

Box contents and protection.

Warranty

Policy and support info.

Month‑by‑Month Calendar & Budget Ladder

Jan–Feb: Home organization; modest budgets
Mar–Apr: Summer prep; scale winners
May–Jun: Travel gear; mid budgets
Jul–Aug: Monsoon essentials; creatives refresh
Sep–Oct: Festive prep; high budgets
Nov: Peak; ROI discipline
Dec: Gifting; storytelling

Why EcomSarthi

Hum listings, promotions aur operations ko ek rhythm me chala kar CTR aur conversion uplift drive karte hain. Weekly analytics se actions decide hote hain.

FAQs

Listing rejection ke common reasons?

Incomplete attributes, blurry images, policy-sensitive claims. Templates accurately fill karein.

Promotions me budget pacing kaise set karein?

ROI targets define karein; event peaks ke liye incremental budgets plan karein; low-ROAS terms negative karein.

RTO reduce karne ke best practices?

Accurate descriptions, size guides, address verification aur packaging QC. COD controls category wise set karein.