A+ Content: Modules That Sell

A+ content (EBC) elevates your listing with rich visuals and storytelling. Choose modules that fit your product: comparison charts for alternatives, lifestyle grids for use cases, and feature blocks for benefits. Keep copy concise and focused on outcomes.

Design for mobile first: readable fonts, simple layouts and compression. Use a consistent brand palette and iconography to improve recall. Add captions and ALT where applicable to improve accessibility and SEO.

Measure conversion before and after A+ activation. Combine with PPC and brand store upgrades for a compounding effect.